The AI impact on social media is increasingly evident with every single scroll, share, and like on social platforms. Right from the content appearing on your news feed to when ads pop up when they are most needed, artificial intelligence is working in the background to determine how social platforms work. The impact of AI on social media is not only about making processes automatic but affects everything from creativity to how people behave on social platforms.
Since the competition among businesses is so fierce on the Web, the impact of AI on social media is no longer an optional aspect to master. It’s one of the most important elements of the growth of brands on the Web.