The world has come to a standstill. Covid-19 which reared its head in China back in December 2019, today has impacted most of the countries around the globe. People are staying indoors, have slowed down and wary of social interaction.
This has certainly had its impact on all businesses. Right from a small hawker on the street to Mr. Mukesh Ambani; all are feeling the heat. Marketing efforts are also slackened since all campaigns will take a backseat. No on-ground activations, events, conferences will take place and plans will be postponed.
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