Offering limited-time promotions or discounts to your followers is a great way to generate excitement around your new product or service. Encourage people to share your post for a chance to win, or offer an exclusive deal for your social media audience. Promotions can drive traffic to your website, increase conversions, and help your brand go viral. Be sure to emphasize the urgency, and create posts with clear calls to action. Remember to track the success of your promotion through engagement metrics and sales data.