Sales vs Digital Marketing Difference

As buying behavior continues to evolve, especially in digitally mature markets like the GCC, businesses can no longer afford to operate sales and marketing in silos. Understanding how these two functions differ and how they work best together is critical for long-term success. To stay visible where modern decision-makers search, brands must also adapt to AI-driven discovery and learn how to Rank in ChatGPT, Google AI, and voice search in 2026.