What’s the Best Way to Track the ROI of Content Marketing…Besides Sales?

How content marketing is performing cannot be said in simpler or single sentences. Marketing teams have long created sales funnels; we need to establish trust with the reader, establish ourselves as an authority, help educate them on problems that they need to solve, etc., before they’re likely to become a customer. We have shortlisted lead generation metrics as a way to report on success of content marketing efforts. Click the article link to learn more.

Leave a Reply

Your email address will not be published. Required fields are marked *